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Being a business owner is one of the powerful keys to the kingdom of wealth and freedom — IF you do it well. Trouble is most… don’t. They chase customers, opportunities, and information—all because they’re stuck in the possibilities of their great ideas guessing at the way to make their business solid.
In this fun and informative class, Kim Castle and
Manny Goldman raise the bar on what it really takes to make customers think of you first, last, and always. And they show you how to do it with clarity, power, and a whole lot of ease.
You’ll discover:
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The truth about what a brand really is…
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The chase cycle that traps entrepreneurs…
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The fatal flaw that most entrepreneurs make without evening knowing it…
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The power behind the “Starbucks factor”…
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The crucial difference between branding and marketing…
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Why marketing too soon will limit your success…
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Making sense of information overwhelm…
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Why a personal brand could be too small for you…
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If creating a brand is right for you…
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The first steps to creating your brand…
Kim Castle Short Bio:
For nearly two decades, BrandU® co-creator Kim Castle has helped thousands of clients around the world translate their business ideas into marketable money-making brands from idea, to brand to market. Kim has worked with Fortune 500 companies including; IBM, DirecTV, General Motors, Domino’s, Wolfgang Puck, Pedigree, Higher Octave Music, Hollywood Celebrity Diet, M&M’s, Disney Interactive, Paramount and many others.
She has spoken internationally for 800+ audiences and has been seen on stage alongside marketing masters Mark Victor Hansen, T. Harv
Eker, Wally Amos, Joe Sugarman, Jay Abraham and others. Kim is the co-author of Why
BrandU: Big Business Success No Matter Your Size, the BrandU Bible Workbook , It’s A BrandU Day, and Every Day Counts and is an international monthly magazine columnist.
Kim was nominated for the 2005 Los Angeles Business Journal Women Making a Difference Award , is a member of the Agape International Spiritual Center where she serves on the marketing, and is a member of the XL Results Foundation, a world-wide network of socially conscious entrepreneurs.
A natural stand-up comedienne, her true passion lies with empowering entrepreneurs to realize their big business potential no matter their size with the power of extreme clarity.
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